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About Us EU

About Us

Shaping the
future of finance

Ever Financial AD (former Financial House Ever AD) is a company with a 30-year history in the financial markets. We are licensed to offer services within the EU/EEA, as well as in third party countries. In 2009, our company launched the trading212.com trading platform on the financial markets, which over the years has become one of the most recognizable and largest platforms in the EU and UK. In 2011, we spun off trading212.com into an independent company. Until the end of 2014, Ever Financial AD (former Financial House Ever AD) continued to be the sole provider of liquidity for trading212.com.

Nowadays, Ever Financial AD offers a new trading platform which is provided on the website rs-prime.com and aims to repeat once again the success of trading212.com.
Our approach

Transparent Operations

Keeping clients informed about platform operations, fee structures, and any changes in policies.
Illustration of a semi-transparent cube with the letters 'rs' in a bold, green font visible through the cube's surfaces, representing the concept of transparency in operations. The cube rests on a light shadow, symbolizing a clear and open approach to client information regarding platform operations, fee structures, and policy changes in the about us page of RS Prime.
A semi-transparent cube with various colored layers containing icons of well-known tech companies, such as Apple, Amazon, NVIDIA, and Netflix, representing the integration of multiple technological services. The cube also features the 'rs' logo, indicating the company's involvement with these tech entities. This visual metaphor emphasizes the diverse aspects of technology and security overseen by the company. Showcased in the about us page.
Our approach

Security & Compliance

Ensuring robust security measures and adherence to regulatory standards.

Our values

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User-focused

Clients are our heart; we prioritize their needs and expectations in all decisions.
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Innovation

We harness innovation to drive growth and success, staying ahead with forward-thinking solutions.
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Top talent

Our strength lies in our people; we attract, retain, and nurture the industry’s best.
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Service

We commit to exceptional service, marked by professionalism, responsiveness, and customer satisfaction.
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Transparency

At the heart of our client relationships is transparency, which fosters trust and facilitates productive partnerships.
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Diversity

We value diversity, as varied perspectives enrich our workplace and fuel creativity.

Join us and start earning

Open your RS Prime account now. Explore diverse assets and invest with zero fees. Your journey starts here.
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